Experience the innovative design of Oakley at the Oakley Store at Boise Towne Square. Established in 1975, Oakley is one of the leading sport performance brands in the world. With a product offering that world-class athletes around the globe depend on to compete at the highest level possible, Oakley has become an iconic and inimitable brand. Oakley is known for its High Definition Optics®, which feature unparalleled optical clarity and precision along with impact resistance and UV protection that’s incorporated into all of the brand’s sun and prescription eyewear as well as premium goggles. Building on its position as the world’s leading sports eyewear brand, Oakley has expanded into apparel and accessories that span across men’s and women’s product lines and appeal to both Sports Performance and Lifestyle consumers.